Text marketing helps Vape Shops strengthen relationships with regular customers, organize appointments, and promote product discounts.
It shouldn’t. You don’t have to be a marketing master to experience SMS success. We work with hundreds of salons nationwide, and help them use texting to build a loyal client base. Our SMS marketing software is simple to set up and easy to use. It just may be the next big growth driver for your business.
How would your business look if 81% of your past customers came back to you again and again, and if 73% of them recommended your business to their friends?
Kick things off by selecting a unique keyword that represents your business. This keyword can be the name of your spa, product, service, or any other unique identifier. Ideally, you want to make sure it’s simple and easy to remember. This will produce the highest amount of new opt ins.
For example, let’s say you own a Vape Shop in downtown Chicago called Vape Hut. You might want to reserve the word Hut. This is your business name, and for all intents and purposes, rather unique. It’s also easy to spell and remember. To join your SMS marketing list, clients will text the word Hut to 31996.
After opting in, your clients will receive an automated response. This message is formally known as the auto reply or “SMS autoresponder“. It includes a confirmation of subscription, opt in offer details, and compliance statement. An auto reply for Hut might look something like this:
Thanks for choosing to receive VIP promotions from Hut! Show this text the next time you come in our store and get $10 off any product, no minimum spend required.
In the first week, you gather 122 new opt ins. This text marketing thing might be easier than you thought. But, how do you keep these people on your list, and encourage them to redeem limited time promotions? You give them something they want. Once a week, text out a hand picked offer. Make sure it’s something they just can’t deny. Discount your most popular services, and watch as business starts rolling in.
Is it starting to make sense? If not, that’s totally ok! Below is an easy to understand example.
Within the first 3 minutes of getting
Keep their mobile devices at arm´s length at all times.
Let’s consider these three well known facts.
What happens when you take these truths into consideration? You have an opportunity to reward loyal clients with mobile offers, and keep appointments organized via daily text alerts.
Text marketing does wonders for salon owners. Customers who follow our guidelines are noticing:
What do these benefits have in common? Every single one increases revenue.
Out of all other marketing solutions, what makes texting perfect for salons?
These benefits just scratch the surface. Our platform also offers unparalleled customer support, user friendly features, and educational tools that empower you to succeed.
Your keyword must be unique to your business. Don’t reserve something that is too generic, like HUT. Instead, try using your business name, or another phrase that is strongly associated with your shop.
This text sends to subscribers after they first sign up. Always include a confirmation of subscription and valuable offer. This is important, as people love immediate gratification.
Provide a valuable opt in incentive. Make your offer so awesome, customers can’t say no. Then, promote like crazy. Here’s some easy ways to grow your list.
Because the Vape Shop encourages personalized relationships, you probably have a good idea of what your clients want. By all means, use this knowledge to deliver valuable promotions.
If your messages offer little to no value, people will unsubscribe. That defeats the whole purpose of SMS marketing. The more people on your list, the more impact your messages have on business growth.
What’s the best way to make your clients keep coming back for more? Go the extra mile. Send them a special birthday treat.
We guarantee, if you run this promotion, your clients won’t be able to resist. You can also use contest as an opportunity to increase brand awareness.
Inform your clients about new products or services you’re offering.